European Fitness & Weight Loss App Trends Q2 2024

As we delve into the second quarter of 2024, the European market for fitness and weight loss applications on the Android platform has shown varied trends in downloads, revenue, and weekly active users. Sensor Tower provides a comprehensive look at how the top five contenders fared during this period.

Mi Fitness (Xiaomi Wear) experienced a slight decline in downloads, starting at 181K in the first week of April and fluctuating to 161K by the end of June. Weekly active users also saw a gradual decrease from 3.2M to 3.1M over the quarter.

Step Counter - Pedometer by Hitchhike Tech showed a more dramatic fluctuation in downloads, peaking at 181K in early June. Revenue for the app remained relatively stable, with a slight increase to 304 USD in the last week of June. Weekly active users peaked at 630K in the same month, indicating a growing user base.

The Step Counter - Pedometer by Leap Fitness Group revealed a notable revenue increase from 843 USD to 835 USD throughout the quarter. Downloads had a high of 236K in early April and dipped to 95K by late June. The active users showed a slight decline from 4.5M to 4.3M.

Weight Loss for Women: Workout by EZ Health displayed a robust peak in revenue, reaching 2.3K USD in early May. Downloads saw a significant jump to 130K in late April, while weekly active users steadily increased from 521K to 664K, suggesting a solid engagement rate.

Lastly, Home Workout - No Equipment by Leap Fitness Group showed impressive revenue growth, with a peak of 4.4K USD in the final week of June. Downloads varied throughout the quarter, with a notable spike to 192K in early May. The app's weekly active users fluctuated, ending the quarter with over 1M engaged users.

For those interested in more in-depth insights and detailed data, Sensor Tower's platform offers an extensive analysis of the app market trends and performance metrics.